Baby Led Bites is a mobile-first digital health app designed to simplify and support the baby weaning process for new parents. It offers a trustworthy, data-informed experience that helps families transition their babies to solid foods safely and confidently. The app provides detailed guidance, curated recipes, nutrition insights, and intuitive food tracking—ensuring a safe, age-appropriate weaning journey. Through expert-backed advice, food safety tips, and personalized recommendations, the platform empowers parents to serve each food at the right stage while fostering healthy eating habits from the start..

An AI-powered Quality Assurance (QA) tool developed to enhance the customer support experience by automatically analysing customer-agent conversations( both actual human agents as well as agentic bots too). It identifies policy violations, customer sentiment, and agent performance insights in real-time. Platform integrates with CRMs and uses machine learning (ML) and natural language processing (NLP) to offer actionable insights for businesses seeking to improve service quality and operational efficiency. This will help organisations to streamline support analysis, improve agent training, and monitor customer satisfaction metrics. 

Asrar is a well-established offline magazine in Saudi Arabia, covering health, wellness, beauty, and tourism. The goal is to transition Asrar into a Smart Magazine with blog-style publishing, automated content scheduling, task management, and social media integration. The system will automate content assignment, approval workflows, and scheduled publishing, making it more efficient and scalable.